15th Anniversary of Global Online B2B Trade Marketplace ECPlaza!

ECPlaza, your successful trade partner!

Since started as a B2B trade business site in 1996, ECPlaza has grown No.1 Trade Leader providing on and off line service to over 1,000,000 members. Based on export marketing, we are operating not only global B2B trade e-marketplace, EDI(Electronic Data Interchange) service, trade consulting but also offline trade-related services for small and medium enterprises.

With worldwide network and high brand recognition, we are extending our business field to the global market by providing great value such as more business opportunities, cost saving and convenience.

Over 4 million trade offers are posted in our website, which is the largest scale in the world. Our B2B website is listed on the top level of several famous ranking sites such as Alexa, Rankey, 100 HOT etc.

Introduction on Global online B2B Trade Marketplace, ECPlaza

- EXCLUSIVE SERVICE FEATURES -

Get your own website for FREE at ECPlaza.net
You can get your own website where you can publish your company profile, products and Trade leads for free.

Receive Buyers' Enquiries from all over the world

You can reach out to thousands of prospective buyers from all over the world.

Get various services for Free

You can use PC080 messenger to chat with your trade partners in real time and close deals faster and get the latest trade leads and information on new buyers with Trade Alerts daily or weekly.

You can enjoy Basic Service of Ecplaza as a Free Member, or you can become a premium member for gaining more trade chances. (http://www.ecplaza.net)

YES Premium membership is the most extensive and advanced marketing solution packages.

The Premium membership entitles you to a whole range of benefits. The main advantage is easy access to international buyers. We have two premium membership schemes - Yes Silver and Yes Gold. 

The benefits of YES Silver 

• Allows you to create premium homepage using dynamic editing tools.
• Allows you to post 200 selling leads and products which will be listed in Priority listing in buyers’ search results.   
• Allows you to input 5 Keywords when posting about products and selling leads which means that you can get better search result.
• Unlimited access to buyer contact details and our exclusive 2.5milion global buyer data base.   
• Free online banner advertisements by using the ad service points credited on activation of YES Silver account. (Points can be used for advertising in Ecplaza site)
• Creating a high-quality business proposal easily.    
• Company Verification Service - your company will be displayed with A&V seal on your homepage to show buyers that your company is legally authenticated and verified which gives more trust to potential buyers.

8 Keys to a Strong Marketing Strategy

8 Keys to a Strong Marketing Strategy

Whether you're a Fortune 500 company or a one person shop, to be successful, you must have a marketing strategy and you must implement it consistently. However, it doesn't have to cost a fortune and you don't have to be a creative genius.
The key is developing a marketing strategy that forms a solid foundation for your promotional efforts. Implementing promotional activities such as advertising, direct mail or even networking and one-to-one sales efforts without a marketing strategy is like buying curtains for a house you are building before you have an architectural plan. How would you even know how many curtains to buy or what size they needed to be?

You can develop a strong marketing foundation by:

1. Defining your product or service: How is your product or service packaged? What is it that your customers are really buying? You may be selling web-based software tools but your clients are buying increased productivity, improved efficiency and cost savings. And if you offer several products or services which ones are the most viable to promote?

2. Identifying your target market: Everyone or anybody might be potential clients for your product. However, you probably don't have the time or money to market to Everyone or Anybody. Who is your ideal customer? Who does it make sense for you to spend your time and money promoting your service to? You might define your ideal customer in terms of income, age, geographic area, number of employees, revenues, industry, etc. For example a massage therapist might decide her target market is women with household incomes of $75,000 or more who live in the Uptown area.

3. Knowing your competition: Even if there are no direct competitors for your service, there is always competition of some kind. Something besides your product is competing for the potential client's money. What is it and why should the potential customer spend his or her money with you instead? What is your competitive advantage or unique selling proposition?

4. Finding a niche: Is there a market segment that is not currently being served or is not being served well? A niche strategy allows you to focus your marketing efforts and dominate your market, even if you are a small player.

5. Developing awareness: It is difficult for a potential client to buy your product or service if they don't even know or remember it exists. Generally a potential customer will have to be exposed to your product 5 to 15 times before they are likely to think of your product when the need arises. Needs often arise unexpectedly. You must stay in front of your clients consistently if they are going to remember your product when that need arises.

6. Building credibility: Not only must clients be aware of your product or service, they also must have a positive disposition toward it. Potential customers must trust that you will deliver what you say you will. Often, especially with large or risky purchases, you need to give them the opportunity to "sample", "touch", or "taste" the product in some way. For example, a trainer might gain credibility and allow potential customers to "sample" their product by offering free, hour long presentations on topics related to their area of specialty.

7. Being Consistent: Be consistent in every way and in everything you do. This includes the look of your collateral materials, the message you deliver, the level of customer service, and the quality of the product. Being consistent is more important than having the "best" product. This in part is the reason for the success of chains. Whether you're going to Little Rock, Arkansas or New York City, if you reserve a room at a Courtyard Marriott you know exactly what you're going to get.

8. Maintaining Focus: Focus allows for more effective utilization of the scarce resources of time and money. Your promotional budget will bring you greater return if you use it to promote a single product to a narrowly defined target market and if you promote that same product to that same target market over a continuous period of time.

Before you ever consider developing a brochure, running an ad, implementing a direct mail campaign, joining an organization for networking or even conducting a sales call, begin by mapping a path to success through the development of a consistent, focused marketing strategy.



Source: www.businessknowhow.com by Julie Chance

Help Japan Earthquake and Tsunami Victims

HELP JAPAN!

On March 11th, Friday Japan was hit by one of the largest earthquakes ever recorded. The magnitude-9.0 quake spawned a deadly tsunami that slammed into the nation's east coast, leaving a huge swath of devastation in its wake.


The devastation in Japan is simply horrific. The death toll is rising by the hour. Tens of thousands remain missing, more than 450,000 people have been displaced, and millions lack access to food, water, electricity, and medicine.


And as rescue and relief workers struggle to operate around the clock, Japan must also contend with partial meltdowns and the escalating risk of an even worse catastrophe at several nuclear reactors.


Right now the people of Japan are in crisis, their resources are stretched thin, and they need our help. Many organizations are already on the ground providing relief, including Doctors Without Borders and the Red Cross. You can provide immediate assistance by donating to help fund the emergency response:


Introducing some of Japan relief organizations

Organization	URL
American Red Cross	http://bit.ly/gOpFmj
Doctors Without Borders	http://bit.ly/edDclQ
Causes	http://bit.ly/gvwqGs
Just Giving	http://bit.ly/hIPhuN
International Medical Corps	http://bit.ly/hV2YFO
Salvation Army	http://bit.ly/e6Xubo
Global Giving	http://bit.ly/hBsu8y
Give2Asia	http://bit.ly/fi4eId

Your small help can console the victims of tsunami and quake.

Please Help!

groupon.kr

www.groupon.kr was opened at 14.march.

Cuckoo Clock

Company Name: SINIX Corp. (http://sinix.en.ecplaza.net/)
Type of Business: Wall Clock Manufacturer
Company description
SINIX Corp. is a specialized wall clock manufacturer. It was established in 1998 and gained popularity by making cuckoo clocks. It is now selling its clocks all around the world by the brand name of ‘SINIX’.

Today we can find clocks anywhere around us which means that clocks are very important to our daily life. Also, we see various types of clocks which they have different purposes starting from a watch, grandfather clock, wall clock, table clock, and so on. These clocks have different manufacturing types. A watch requires precision processing but wall clock is more like making furniture and it requires a lot of labor and experience.
SINIX Corp.’s clock factory is similar with a furniture factory and its materials, equipments, and manufacture processes are very similar. Thus, a well made wooden clock is like furniture which has clock device in it.
Currently, SINIX Corp. is manufacturing its clocks under the brand name ‘SINIX’. Wooden clocks are mainly manufactured and its types vary from a big grandfather clock to small wall clocks and digital clocks. More than 300 varieties of clocks are being manufactured by SINIX.
SINIX Corp. has facilities where it can handle all processes from creating materials, cutting, assembling, and packing. From design and quality improvement to customer service SINIX Corp. has used its unique strategies and achieved one million dollar export award from Korea International Trade Association in 2005.
Today, SINIX Corp. export clocks to Europe, Middle East, South America, Southern East Asia and to most of the world. 80% of the sales revenue is gained from export. As SINIX clocks are spread to all over the world, SINIX is currently putting all efforts on developing better designs.
Product description
SINIX manufactures high quality grandfather clocks, various types of wall clocks, cuckoo clocks, table clocks, and digital clocks. Some of the high quality water proof wall clocks which are hung in saunas and swimming pools are also made by SINIX.
Most of the SINIX clocks are made by wood. Not just a hardwood but processed to have a  Walnut, Ash, and Oak wooden shape. The exquisite carvings surrounding the clockface are mostly urethane materials, and some clocks such as water proof clocks have plastic cases.      
SINIX is renowned for its cuckoo clocks and currently have 15 types of cuckoo clocks. All the components and parts that are used in clocks are all made uniquely by SINIX. 
About SINIX Cuckoo clock
  Product Description
   - Wooden case, Poly urethane carving
  Product Functions
   - Every hour cuckoo or doll alarms with melody, auto night shut off
   - Cuckoo volume control (Off, Low, Hi)
   - Quartz movement
   - 100% made in Korea